Latraps Agriculture

Tractors, Rapeseed, and Digitalization

Some facts

It all started 3 years ago in the city of Eleja near the Latvian-Lithuanian border when we met Mr. Mārtiņš Dauksts – the technical director of Latraps, the largest agricultural, and one of the TOP 3 private capital companies in Latvia.

Mārtiņš is a rare kind of man, a hardworking visionary who dedicated half of his life to developing Latraps 10 elevators across Latvia, building new storage and grain dryers. In Mārtiņš’s vision, Latraps is a completely automated company, where truck drivers self-check-in and self-check-out via smartphone app without human interaction. (Spoiler: we made this dream possible).

  1. Automate entry to Latraps territory to speed up the service
  2. Digitalize paper tickets used for truck management to reduce error margin and gather service data about every service step
  3. Exclude or minimize human involvement in the service process to speed up process and reduce operational costs
  4. Develop an iOS and Android mobile app where truck drivers can prefill data to avoid crowding at the company entrance and increase service time
  5. Gather analytical data to create KPI and use it for end-user presentations
  6. Keep archive with photo evidence of the truck number plate and weight readings in case of the lawsuit
  7. Automate leaving of Latraps territory to speed up the service process

Mārtiņš contacted various companies. Only to find out, that they don’t have a solution. Email from Leyline appeared in Mārtiņš inbox just in time.

After 6 months of meetings, process analysis, and brainstorming we had deconstructed Mārtiņš's vision into the outcome-oriented tasks:

Tasks were converted to a project, project was divided into two stages. Each stage was to be developed and implemented during the low season (January – May) and put to the test during the high season (June – September).

The main concern was the adoption of the new system by the end-user. To decrease the uncertainty it was decided to create detailed video and pictorial tutorials for the end-users and start gradually building awareness. Video tutorial is publicly available here (in Latvian):

Project stages

2019 2020 1st stage
  1. Installation of video cameras to take a photo of incoming trucks and their weight measuring
  2. Production of self-service kiosks with a barcode scanner to identify arriving and leaving clients
  3. Development of custom interfaces for laboratory workers and pit operators
  4. Leyline integration with Latraps ERP
  5. Leyline integration with Scales
2021 2nd stage
  1. iOS mobile app development
  2. Android mobile app development
  3. Integration with the existing systems


This plan disrupted the decade-long established processes, affecting ten grain complexes with hundreds of employees across Latvia. The future was unpredicted and friction from the implementation was foreseeable, that is why training videos and detailed instructions were developed by Latraps to increase adoption rates and decrease friction.

Added 9 points


  1. Aizkraukle
  2. Barkava
  3. Bauska
  4. Daugavpils
  5. Eleja
  6. Jaunpagasts
  7. Jekabpils
  8. Madona
  9. Saldus
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